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Cannes Lions goes digital… for free

CÔTE D'AZUR & PROVENCE

Cannes Lions 2020 Online

Cannes’ very own festival of creativity, initially postponed to October from its regular dates in June, had to cancel amid the growing spread of coronavirus and subsequent cancellation of many other events globally. 

Earlier in April, Cannes Lions announced that the festival would not take place in 2020, sending shock waves through Cannes and the tens of thousands of attendees. Instead, it skips a year, with plans now set in stone to take place 21 to 25 June 2021.

But there will be Lions in 2020 after all.

Lions Live "is our gift to the creative community”, said Philip Thomas, Cannes Lions Chairman & President of Ascential Events, after announcing this year's edition of the world's largest festival of creativity transform into a completely digital event with free access to everyone.

It’s kind of impossible to pull off a proper Cannes Lions on-line since the spirit of the festival thrives on the serendipity meetings and the surprising happenings that take place around the Croisette.

However, Lions Live aims to fulfil the same need that brings thousands of creative minds to Cannes every year: inspiration and learning.

Adhering to the original June dates, 22 to 26, Lions Live will bring daily doses of original thinking and expert perspectives, fully on-line and for free.

In total, 40+ hours of content in a variety of formats, from pre-recorded talks to live debates, keynotes and masterclasses. 

Among the speakers, including those who were confirmed to attend the original format, Grammy Award-winning Artist Wyclef Jean, Chelsea Clinton (Bill and Hillary Clinton’s daughter), Droga5’s David Droga, Academy nominated director Ridley Scott, Emily Ratajkowski and two-time Super Bowl Champion Malcolm Jenkins, just no name few.

The current global situation will, inevitably, be around the table, and also, according to Thomas, “there is no way to leave the issue of racial equality out of the event, as the death of George Floyd in the U.S. brought the issue to the centre of global debate.”

Explore the program and register at https://lionslive.canneslions.com

- Rui Ferreira