The Grimaldi Forum in Monaco celebrated its 20th birthday yesterday, on the 20th of July. A special anniversary ceremony was geared towards thanking the staff for their two decades of commitment. The festivities were marked by the current economic situation but the Principality's Centre de Congrès et de Culture nevertheless wanted to live up to its ambitious goals for the future.
The Grimaldi Forum team gathered around Sylvie Biancheri, Managing Director, who looked back on 20 years of "an extraordinary adventure," with a team who have mostly been there since the beginning and whom each new recruit joins with enthusiasm. "Indeed, 54% of the staff have been with us for more than 10 years, 25% of which since 2000."
This close-knit team, which partly explains the GFM's record figures in 2019, oversaw "a turnover of €24 million, 290,000 visitors and nearly 120 events, experiencing constant growth over the last 5 years".
On the strength of these figures, the Grimaldi Forum Monaco remains optimistic today. The recovery is expected to begin in September, with a busy calendar of events. All the sanitary arrangements have been taken care of and are already in place and the Grimaldi Forum will be innovating from the start of the autumn season with a new hybrid event concept to compensate for the impossibility of a face-to-face event but also to optimise the influence of an event.
The commercial policy of the congress and cultural centre is refocused on local markets and before the end of the year, the GFM will launch a 360° virtual reality tour of its spaces, a way of getting closer to its customers and presenting its new 600 m2 terrace (which will be available for use from the start of the new season) and the extension of its building as part of the Marretera eco-district project.
On the cultural side, although the ' Monaco et l'Automobile' exhibition has been cancelled, its exhibition catalogue has still been published and is already available for sale, and the GFM is looking to the future, with two major summer exhibitions already confirmed: one in 2021, dedicated to Alberto Giacometti, with the largest loan ever granted by the eponymous Foundation, and the second in 2023, dedicated to the master of the Impressionist movement, Claude Monet.
In the meantime, yesterday, the Grimaldi Forum Monaco began a cultural retrospective devoted to the twenty major summer exhibitions and its musical programme over the last twenty years. Watch it on the web and social networks of the Grimaldi Forum Monaco.
As for the events not to be missed at the opening of the autumn season, be sure to check it out:
- One-to-one Retail e-commerce Monaco from 1st to 3rd September
- Ever Monaco, September 10 to 12
- Made in Japan in Monaco from 11th to 13th September
- Monte Carlo film Comedy Festival from October 5 to 10
To find out more, go to the Grimaldi Forum's online agenda!